AUTO TRADER : SNAP-IT
Interface design to illustrate the concept of an iPhone application for Auto Trader UK, allowing the user to search for information about a car he or she likes, whenever and wherever, by using the iPhone’s camera and GPS location.
AUTO TRADER
SNAP-IT
PROJECT
Snap-it – Concept
COMPANY
Trader Media Group
BRAND
Auto Trader
ORIGIN
London, United Kingdom
AGENCY
Sapient (Publicis Groupe)
DESCRIPTION
New business development. Interface design to illustrate the concept of an iPhone application for Auto Trader UK, allowing the user to search for information about a car he or she likes, whenever and wherever, by using the iPhone’s camera and GPS location.
This application lets the user search for similar cars for sale in the surrounding area as well. Trader Media Group chose the original concept I designed, and Sapient London won this strategic pitch.
The pictures displayed in this case study are the property of Sapient.
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