SKY NEWS
FOR ROKU, APPLE TV & XBOX

PROJECT
Sky News – OTT Streaming Apps

COMPANY
Sky (Comcast)

BRAND
Sky News

ORIGIN
Greater London, United Kingdom

AGENCY
Sky Creative

DESCRIPTION
Sky News Technology offered me the opportunity to work remotely with 1Mainstream, a startup based in Cupertino. My role was to improve the brand experience of our existing over-the-top streaming apps for Roku and Apple TV by creating new assets and graphics, and to design new wireframes for the evolution of Sky News for Apple TV. I also worked on the look and feel of the Sky News streaming apps for Xbox and Samsung Smart TV.

During my time at Sky News, I was in charge of the art direction and the design of all the over-the-top streaming apps, ensuring a brand consistency across all these platforms, despite their respective technical limitations.

I worked on a media campaign to promote these streaming apps, and I was liaising directly with the marketing teams at Apple Inc. and Roku to ensure the Sky News brand was properly displayed on their platforms and on their respective websites.

I also created a set of Photoshop templates to allow the Sky News Editors to produce quickly the hero visuals to illustrate the latest news stories on a daily basis, and to deploy them easily on all streaming platforms.

CREDITS
Development: 1Mainstream

The pictures displayed in this case study are the property of Sky.

PORTFOLIO