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EMAIL           info@sergemanoukian.net

SKYPE          sergemanoukian


Los Angeles, California
United States

Serge Manoukian, Art Director

I'm an award winning Art Director specializing in creative strategy, digital marketing, brand strategy, user experience, design and mentoring.

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VODAFONE : IN STORE ANIMATION

In-store animation concept for Vodafone Europe. Art directed by Serge Manoukian at Sapient.

VODAFONE
IN-STORE ANIMATION

Vodafone-InStoreAnimation-Hero

PROJECT
In-Store Animation – Concept

CLIENT
Vodafone UK

BRAND
Vodafone

ORIGIN
London, United Kingdom / Miami, United States

AGENCY
Sapient (Publicis Groupe)

DESCRIPTION
Concept for an engaging in-store animation, including dynamic text fields for the Vodafone retail experience. The idea was to create some excitement around their latest products and special offers, and to drive sales with a strong value message in a busy retail environment, while customers are waiting to be served.

My role included the conception, art direction and design of the storyboards. Then, I art directed remotely from the London office, a team of motion graphic designers based in the Miami office, to produce the sequence presented to the client.

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